Meta Ads Campaign
Generated 13 qualified leads at just ₹36.67 per lead through a targeted Meta Ads campaign promoting IT internships and free workshops.
Project Overview
PeakProsys wanted to attract students for IT internships and workshop registrations.
I planned and optimized a Meta lead generation campaign on Facebook and Instagram to generate affordable, high-quality leads.
Results at a Glance
- 13 Qualified Leads (Budget 100 to 200rs/-)
- ₹36.67 Cost per Lead
- Facebook & Instagram Lead Ads
The Challenge
PeakProsys needed a cost-effective way to reach students and freshers interested in practical IT training.
The campaign had to generate quality leads while keeping the cost per lead low.
My Role
I managed the campaign end-to-end, including:
- Ad copywriting
- Lead form setup
- Audience targeting
- Campaign optimization
- Performance tracking
Strategy
Offer
Free 3-Day Workshop and Internship Opportunities.
Target Audience
Students, freshers, and job seekers interested in IT and digital marketing.
Messaging Focus
- Real projects
- Internship certificates
- Corporate trainer guidance
- Job-ready skills
Ad Format
Facebook and Instagram Lead Ads with Instant Forms.
Campaign Creatives
Used benefit-driven visuals and ad copy to highlight free workshops, practical training, and internship opportunities.
Outcome
The campaign successfully generated qualified leads from students interested in IT training programs while maintaining a highly efficient cost per lead.
Tools Used
- Meta Ads Manager
- Facebook Lead Forms
- Canva
Key Takeaway
A strong offer, clear messaging, and precise audience targeting can generate quality leads at a low cost.
Short Portfolio Description
Managed Meta Ads campaigns for PeakProsys to generate 13 qualified leads for IT internships and workshops at a cost of ₹36.67 per lead.
Need Meta Ads That Generate Real Leads?
I create performance-driven campaigns that help businesses attract qualified leads at an affordable cost.
Let’s grow your business with Meta Ads.